The Process -
The Process -
Step 1: Sow the seeds
DISCOVERY | £150
When you sign-up for Unfurl your Brand, you'll pay £150. This acts as your deposit so you’re officially on my client list! This fee is non-refundable.
Inside your account is a 'milestone' all setup and ready for you to work through. You'll get a coupon code for free access to my 'Branding by Nature' masterclass which is the perfect introduction to the branding process, and a Brand Discovery Workbook to fill in so I have a good understanding of your business and brand.
Previous clients say that the questions help them to focus their ideas around their branding 💛
Step 2: Watch it grow
MOOD BOARD + COLOUR PALETTE | £350
When you're ready, you'll book a session with me via the calendar in your account. We’ll chat via voice notes on an app called Voxer (it's a lot like Whatsapp) so we can fit this in and around our day-to-day lives. No Zoom calls, bliss right?!
I'll create a collaborative mood board on Pinterest to come up with the new visual direction for your branding which we'll talk through.
After the session, I’ll upload a finalised pdf mood board and colour palette to your account, click here to see an example. We can revise this twice.
STEP 3: Let it unfurl
DESIGN SPRINT | £550
I’ll hit the ground running with the help of the mood board and colour palette we finalised, and create assets for your brand identity. We’ll keep in touch via Voxer and you’ll have the chance to feedback twice. You’ll receive your new brand assets at the end of the design sprint.
On a 1 week sprint I can create your new logo design with one alternative version (for example a circular version).
Book further design sprints to create more assets for your brand identity. The logo design is the part that takes the most time to get right, so you can expect to have multiple new assets on further sprints.
The Why -
The Why -
Why deliver brand design in this way?
After becoming a Mum and experiencing burn-out from trying to do ‘all the things’, my perspective shifted. The post-pandemic world is different, we’re different. I believe the ways in which we run businesses and offer services also needs to shift and so I wanted to offer a more accessible way to work with a professional designer on your brand identity.
Branding, but make it flexible.
With this pay-as-you-go process there’s no contract or pre-determined timeline, so if you need to wait for a couple of months to book in the next stage it’s totally fine. I’ll keep in touch as a courtesy, but I won’t pressure you at any point.
Go through the steps in quick succession, or space them out for maximum integration time in-between. Work this around family and financial commitments, your energy levels, and the needs of your business.
The one thing I know for sure is that everything is better when we take the time to let it unfurl at a sustainable pace.
All I ask is that you are serious about working together on the entirety of your brand identity. Although there’s no contract and you aren’t obligated at any point to continue all the way through, I still want you to think before booking the first step.
I would love to be a long-term design partner for your brand, and future bookings can be week long design sprints, or a quick single day.
The portfolio -
The portfolio -
The sign up bit -
The sign up bit -
Ready to get started?
Before you book in, please give me a few details about your business so I can make sure we're a good fit for working together. Once I've received and approved this you'll get your link to sign up and pay the £150 deposit. I can't wait to hear from you! 💛
About Meg
How would it feel to have a brand identity that truly represents your unique magic, and a system for exactly how to use that identity so everything feels cohesive and (whisper it) beautifully professional?
I’m Meg, the designer and illustrator behind Lemon & Birch. I believe that wherever you are in your business journey, you deserve beautiful design assets that make it easy for you to show your business off in its best light.
Your small business matters. You might work in it part time, you might have a small team of employees, or you might be happily somewhere in the middle - either way, your work is valid, and special, and oh-so worthy of professional branding.
I’m sure you can do everything alone, but you don’t have to. I’m here to help you infuse your unique mix of values, and your heart and soul into your brand identity so that it feels full to the brim with meaning and magic!
